Script Writer, 2017 & 2016 Sydney Mardi Gras, Television Broadcast - SBS
I hear Pride parades are fun. That's not the word I'd use to describe writing a 100-page script for a constantly-changing show with the only rehearsal scheduled the day before. But you know what, that's not important, and neither is sleep. What's important is coffee and the value of this event to SBS, the LGBTQI community & the ongoing goal of fostering a fabulous, diverse, inclusive Australia.
Writer/Concept Creator, Bachelor of Science Advanced, Honours (Atmospheric Science), Facebook Ad Concept - UOW
The University of Wollongong's Bachelor of Science Advanced, Honours (Atmospheric Science) degree is unique; students don't have to wait for their Honours year to undertake independent research. UOW wanted to spike interest in the course, which was being offered for the first time in 2017. I designed this concept to highlight the degree's distinguishing feature and to target a high-achieving student who is both interested in a meaningful scientific career and familiar with the frustration of being held back.
Writer, Future Students Pitch, EDM - UOW
The Higher Education market is enormously competitive. Universities must leverage every opportunity to sell themselves to prospective students. Open Days are a great way to showcase campus grounds and facilities, but the relationships established at these events need following up.
This EDM was written for school leavers who came to UOW's Open Day and took part in their Science-lab experiment. Specifically, it targeted students who want to use science to affect social change. My call-to-action was two-fold: get them to open the email, and illicit click-through to the University's Nanobiotechnology course page.
SUBJECT LINE: Change the world with us
When we look at the enormity of the problems facing our world today, it’s easy to feel overwhelmed. We hope you got a sense of the real power you have when you took part in UOW’s Science-lab experiment at our Open Day recently.
When it comes to using this power to help humanity, one of the most exciting fields is Bionanotechnology. Combining principles from biology, physics, chemistry and mathematics, bionanotechnological approaches are revolutionizing science and medicine. Chemotherapy does the job but what if instead of poisoning the whole body we could use nanoparticles to deliver drugs to just the cancerous cells?
UOW’s Bachelor of Science (Bionanotechnology) will give you the ability to understand and control biological processes at the molecular level. Imagine not just studying for a degree but making ground-breaking discoveries that’ll benefit the whole planet. And with 14.4% forecast growth in the Scientific & Technical Services Industries, your journey into Bionanotechnology isn’t just good for the planet, it’s good for your career.
So what are you waiting for? Take an up-close look at our Bionanotechnology course and help us change the world!
Writer/Producer, Sitack-Gibberwobblenobble, Television Promo - thecomedychannel
This is an old spot so excuse the graphics/video quality. It's here to showcase my sillier side (and Monty Pythons!) These days, I'm a (mostly) well-behaved professional, but I do love shedding my normie skin. Fortunately, using humour to shatter the norm is a proven way of creating effective, attention-capturing content.
Vimeo Portfolio. All work written, produced & edited by The Message Therapist
The above collection is but a wee taste of The Message Therapist's on-air work. For the complete portfolio, swing by my place at vimeo!