Clinical Copy
Clinical Copy
Best Comedy Promo
Best Entertainment Promo
Manuscript in Development
Editorial Fellowship
Mentorship
The Message Therapist helps businesses craft their messages so they don’t just get where they’re going but do what they’re designed to do when they get there.
Otherwise known as Kim Leach, The Message Therapist is an award-winning writer with twenty years' experience in the communications industry. With a chequered past in Television Promotions, she combines her writing expertise with a thorough understanding of marketing objectives, target demographics and hard drugs. (She's a softie and kidding about the last one.)
Selfie of said softie.
sERVICES
sERVICES
BROADCAST
Presenter Scripts for Television, Radio & Online Talent.
EVENTS
Emcee Scripts for Fundraisers, Industry Events & Conferences.
Product Launches & Presentations.
You've got your talent sorted. Now all you need is someone talented to write for them!
From television events aimed at millions of viewers to product launches designed for a select few, from packed industry conferences to intimate company presentations, The Message Therapist specializes in creating entertaining and effective scripts for presenters.
ANIMATIONS
Infographics & Explainers, Comedy.
WEBSITE VIDEO
Landing Pages, About Us, Services & Product Demonstrations.
IN-HOUSE VIDEO
Internal Communications, Training & Sales Videos.
It doesn't matter whether the star of your video is a stick figure, a statistic or a real live human (as opposed to a dead one who I'm told charges less); the star is the communicator, not the key. Without a strong concept and professionally-crafted copy, the communicator has as much chance of attracting customers as an empty box (unless you're in the business of selling empty boxes, in which case go ahead and use the box).
If you're not in the packing and moving business, use The Message Therapist. She's an expert at producing quality video tailored to specific needs. She's also aware fish now have better attention spans than humans and is especially talented at using humour and creativity to reel leads in.
WEB
Landing Pages, Bios, FAQs, Product Pages, Contact Pages, Blogs.
SOCIAL
Pages, Profiles, Bios, Ads, Content.
MOBILE
App Descriptions, Promos, SMS & Push Notifications.
CATALOGUE
Brochures & Newsletters.
Think about the last time you bought something online or clicked the subscribe button on a newsletter. How did you pick one merchant from all the others? Why that newsletter when you delete so many?
You may know the reason or you may have ‘just’ followed your gut; I say 'just’ because neuroscience shows decision-making is primarily emotional. Whatever you based your decision on, I’m betting somewhere in the process words convinced you.
Words are hugely important. Unfortunately, the internet’s flooded with them. Worse, people don’t read the web they way they read a book or a friend's text. They're time-poor and hungry for a narrow band of information. They scan scan scan until they find a match for a specific need.
If your emails are being trashed unopened or your prospects are doing a three-sixty three seconds after clicking your website, you may need to book your sales and web copy in for some message therapy. If only you knew a Message Therapist.
CONCEPTS
Creative Concepts for Campaigns Big and Small, On-air, Online and Old-school.
COPY
Advertising Copy for all Media and all Platforms.
Congratulations. You know what your marketing objective is, you've clearly defined your target audience and you've clicked your heels three times to discover not only are your calves out of shape but you don't actually have a creative concept to execute your plan. That's where The Message Therapist comes in. With her '5 Easy Steps to Killer Calves'.... actually, my calves could use some work, but my concept and copy muscles are bulging and ready to lift you wherever you wanna go.
BRANDING
Business Names, Taglines & Slogans.
WEBSITE
Web Copy, from Scratch or Rewrites for Rebrands.
ADVERTISING
Ad Copy for Digital and Print.
INVESTMENT
Funding & Pitch Documentation.
You've got the idea, the business plan and the people. You've got new digs and optimism on tap. But apart from your mum, does anyone know you're here? Does your name capture your essence and attention? New website up? When's the party? Got a speech?
Or maybe you're an established business, the door got busted down because it fell off its hinges and you've decided to rebrand. You'll need scripts, concepts and new hinges. I can't help with the hinges, but I'm a veteran of many rebrands (don't worry, the wounds heal eventually) and highly-trained in turning new strategic landscapes into blossoming creative content.
COMEDY
Sketches, Skits, Videos.
One-liners, Gags, Speeches.
Articles, Blogs, Social Media.
Newsletters & Email Campaigns.
CREATIVE WRITING
Stories, Ghostwriting, Memoirs.
I was six when I published my first book. It was self-published because I was ahead of the curve and because it was shit. An unspecified number of years later, having put a shitload of work into my craft, my creative writing is less shit. As evidence of this improvement in fecal quality, I'm a recipient of the Harper Collins Varuna Award for Manuscript Development, the Varuna Writers’ Centre Editorial Fellowship & the Varuna Writers’ Centre Mentorship. I'd be honored to write creatively for you and promise not to be a potty mouth, unless it's requested, in which case I promise to shit it in.
As for comedy, it's my strong suit. My therapist calls it a defence mechanism that interferes with my ability to sustain relationships but she's dead now and I don't want to draw attention to that when I worked so hard on my alibi. Instead, I'll draw attention to the power of comedy as a sales and communication tool. Making people laugh is a proven way of gaining traction in a crowded marketplace.
Officially, my comedy has earnt me Gold & Silver Promax Awards. Unofficially, I've noticed people laughing at me, even when I'm not naked.